Marketing2026-08-23·4 min read
Man City's Dominance: How Merchants Can Score with Soccer Fan Marketing
Man City's Google surge shows soccer fandom is more than passion—it's a retail opportunity. Here's how to tap into the hype.
Read more →The Rivet Blog
Insights on AI chatbots, ecommerce support, and making your data work for customers.
Retail2026-08-23·3 min read
Apple TV's Rising Search: What It Means for Streaming Merchants
Apple TV's Google spike signals shifting viewer habits. Merchants can cash in by aligning with streaming culture and new release hype.
Read more →Retail2026-08-22·5 min read
Thailand vs Vietnam: What Global Retailers Can Learn from Southeast Asia's Rivalry
As Thailand and Vietnam clash in sports, their retail markets are locked in a different kind of battle—here’s how online merchants can capitalize on the region’s booming e-commerce.
Read more →Marketing2026-08-22·4 min read
Caitlin Clark Foul Controversy: How Brands Can Navigate Viral Sports Moments
The WNBA’s Caitlin Clark foul debate isn’t just about basketball—it’s a masterclass in how brands can leverage (or avoid) polarizing sports moments.
Read more →Consumer2026-08-21·5 min read
Harry and Meghan News: How Royal Drama Drives Consumer Behavior
From memorabilia sales to brand boycotts, the royal couple's media moves reveal surprising patterns in consumer spending.
Read more →